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Market Researcher
Job code: MRE (BR-MAR)
Military Commercial Joint Stock Bank – 21 Cat Linh – Dong Da – Ha Noi
Work Location: Ha Noi
1.      What we can offer
o   The “once in a lifetime opportunity” to build a new Insurance Company
o   A vibrant team combining the strength of Vietnam’s most trusted bank with the global focus of an international Insurance company
o   An unprecedented learning environment in which you build your own career
o   A competitive remuneration and incentive package
2.      You should be best at
o   Making research and analysis
o   Marketing
o   Life insurances
3.      What will you do
o   To provide statistical and analytical data to comprehend market trend, consumer’s insight and demand, competitor’s product and business model and other specific research objectives, particularly in Health Insurance
o   To devise, develop and propose research plan, define scope and approach of work, create and manage data collection templates. 
o   To conduct quantitative and qualitative researches to obtain useful statistical data and information about market and competitors in order to come up with effective sales & marketing campaigns as well as to assist in service/product development.
o   To obtain maximum data & information about consumers, i.e. income range, location, purchasing and spending behavior, etc.
o   Supply up-to-date information about market trends, demand and supply position



4.      What you are good at
 Education
o   Degree: Bachelor degree in Statistic, Marketing.
o   Professional: an experienced market researcher, with deep knowledge about a life insurance environment.
o   Language: Vietnamese (fluent) & English communication (good to fluent).
Experience
·         At least 5 years working experience in Life insurance company - But specifically including:
o   Market research / analysis
o   Financial services experience, preferably in an insurance company, or consulting company
o   Marketing field
o   Defining and refining research objectives;
o   Designing and managing research strategy for the following:
§  Key brand metrics 
§  Advertising metrics
§  Campaign success metrics
§  Customer needs
§  Pattern of Customer behavior
§  Market trends 
o   Developing research plans/proposal and presenting to PDD/ Head of Branding & Marketing; recommending appropriate and creative research methodologies (such as: desk research; focus group; face to face interview; telephone interview; postal survey; clinics and hall test; observation; internet survey);
o   Proposing and managing budgets for research programs while maximizing the efficiency and effectiveness of market research projects.
o   Designing interview questions, research questionnaires, organizing and commissioning surveys.
o   Meeting and liaising with internal department, agencies and clients to conduct research projects;
o   Using statistical software to manage and organize information;
o   Monitoring the progress of research projects;
o   Work closely with marketing, sales and business development team for the overall project of market research in order to maintain the high quality of the research result as well as coordinate with research agencies on all research projects
o   Writing detailed reports and presenting results regularly or upon request of Head of Branding & Marketing
o   Monitoring market and competitors’ movements.
Interested Candidates please send application before 5 pm 18th May, 2016 (note the recruitment position in the title) of the email to:ngalp.mbal@mbbank.com.vn
All CV’s need to be submitted in English
o   About MB Ageas Life
o   In August 2015 Ageas and Muang Thai Life Assurance have signed an agreement with Military Commercial Joint Stock Bank ("Military Bank") to establish a joint venture in Vietnam, which will be branded MB Ageas Life (MBAL). MB Ageas Life's ambition is to become a premier Bancassurance company in Vietnam. MB Ageas Life will also set up a high quality agency distribution network. The joint venture will benefit from Military Bank's network of 217 branches with more than 2 million customers while leveraging the insurance expertise of Ageas and Muang Thai Life.
o   Ageas is a listed international insurance group with a heritage spanning 190 years. It offers Retail and Business Customers Life and Non-Life insurance products designed to suit their specific needs, today and tomorrow. As one of Europe's larger insurance companies, Ageas concentrates its activities in Europe and Asia, which together make up the major part of the global insurance market. It operates successful insurance businesses in Belgium, the UK, Luxembourg, France, Italy, Portugal, Turkey, China, Malaysia, India, Thailand, Hong Kong, Vietnam and the Philippines through a combination of wholly owned subsidiaries and long term partnerships with strong financial institutions and key distributors. Ageas ranks among the market leaders in the countries in which it operates and represents a staff force of over 40,000 people. Ageas reported annual inflows close to EUR 26 billion in 2014.  (webiste: ageas.com)

o   Established on 4 November 1994 with an initial capital of less than VND20 billion, Military Bank has rapidly developed into a leading bank in Vietnam with current capital of VND16,000 billion, providing comprehensive financial services for both retail and corporate customers through its nationwide network of 217 branches. Military Bank has successfully implemented its development strategy during 2011 to 2015. Its vision to 2020 is to strengthen all its operations and to become a top three private sector bank as well as one of the most effective banks in the country. Military Bank's success is highly recognized by different local and international institutions with the receipt of a number of high profile awards including World Class by Asia Pacific Quality Organisation - APQO; Best Domestic Bank of Vietnam by Asia Money; Strongest Bank in Vietnam 2014 by Asian Bankers; Top 50 Best Listed Companies in Vietnam by Forbes; Top 50 High-Performing Companies in Vietnam by Investment Link
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